Principles and practices: Investigating the performance of a university admissions office operations
Arnel V Bangis | Heidi Grace P. Mendoza
Abstract:
Managing enrolment, which is the primary mandate of an admissions office, has been an issue for educators since the establishment of post-secondary institutions. Admission standards and academic programs have been evaluated for decades by institutions with the pursuit of attracting a desired student population. This research identifies key areas that would help in making sure that the office will be able to provide quality service to students. The respondents of this study were the 303 first-year college students enrolled in all colleges of a Filipino university. Random sampling was utilized in this study, and it used a survey for data gathering, with the major variables measured through Likert-type questions. The study results reveal that the admissions office is delivering its services based on policies (3.23 mean) and expected practices (3.22 mean). The set of policies encompasses the achievement of its objectives, implementation of policies, and delivery of duties and responsibilities. Meanwhile, practices include marketing and communication, recruitment and admission, career services, financial aid, orientation programs, and retention activities. Students differ in their opinions on services like financial aid and orientation programs. The general student perception of an above-average performance points to positive implications for both the admissions office and the university.
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Edwin Du
3 months ago
Can I download full text?