Home⇛Psychology and Education: A Multidisciplinary Journal⇛vol. 43 no. 2 (2025)

Who Says ”Eyyyy”: A Pragmatic Analysis of Informal Speech in Social Interaction

Honeyleth Victoriano | Jandy Daga-as

Discipline: Education

 

Abstract:

The purpose of this study was to investigate the meaning and intention of the term "Eyyyy" among speakers as well as to scrutinize its relevance of uses in communication based on the context of the speakers. As the study employed a qualitative research approach utilizing discourse analysis, particularly in the field of pragmatics, this undertaking delved into corpus contained the utterance of "Eyyyy" that were taken from the social media sites such as TikTok, Facebook, and YouTube. The study utilized the Illocutionary Speech Acts of Searle (1969) and the Relevance Theory of Sperber and Wilson (1986). The results revealed that the utterances of "Eyyyy" can be classified as representative, directive, expressive, commissive, and declarative based on its function, accounting for the context of the speakers. Further, it was also revealed that the meaning of the utterance "Eyyyy" can be varied in different contexts based on its relevance of uses such as acknowledging the presence of others or their achievements, to inform others, throwing jokes, sayings in life, showing pleasure, giving encouragement to others and greeting someone or everyone. Finally, this research was conducted to better understand the intention of utilizing the utterance of "Eyyyy" far from its general meaning, and the relevance of its uses in communication.



References:

  1. Ahmed, S.K (2024). The pillars of trustworthiness in qualitative research, journal of Medicine.  Surgery, and Public Health, Volume 2, 2024, 100051, ISSN 2949- 916X, https://doi.org/10.1016/j.glmedi.2024.100051.
  2. Ali, E. (2019). ERIC. Instagram as an Education Platform for EFL Learners.
  3. Alreza, E.R; Natsir, M.; Valiantien, N.M (2019). Jurnal Ilmu Budaya e-ISSN 2549-7715.Vol. 3, No. 1, Januari 2019
  4. Bhandari, P. (2020). SCRIBBR. What Is Qualitative Research? | Methods & Examples. https://www.scribbr.com/methodology/qualitative-research/
  5. Bagaoisan, A. (2024). ABS-CBN News Entertainment. https://news.abscbn.com/entertainment/2024/7/21/bini-s-sheena-hopes-pinoys-eyyyy-their- way-to-good-vibes-1059
  6. Barrow JM, Brannan GD, Khandhar PB. Research Ethics. [Updated 2022 Sep 18]. In: StatPearls [Internet]. Treasure Island (FL): StatPearls Publishing; 2024 Jan-. Available from: https://www.ncbi.nlm.nih.gov/books/NBK459281/
  7. CambridgeDictionary (n.d) https://dictionary.cambridge.org/us/dictionary/english/who
  8. Creswell, J.W. (2013) Research Design: Qualitative, Quantitative, and Mixed Methods Approaches. 4th Edition, SAGE Publications, Inc., London.
  9. Daniela,  R.  (2020).  DETERMINING  THE  SAMPLE  SIZE  IN  QUALITATIVE RESEARCH. International Multidisciplinary Scientific Conference on the Dialogue between Sciences & Arts, Religion & Education. 4. 181-187. 10.26520/mcdsare.2020.4.181-187.
  10. Discourse Analyzer (2020). Introduction to Pragmatics in Discourse Analysis.
  11. Dorias, V. J. (2023). Morphological Analysis of Philippine Ecological Neologisms. International Journal of English Language Studies, 5(2), 05–11. https://doi.org/10.32996/ijels.2023.5.2.2
  12. Eldridge,    S.         (2024). Britannica.       Data    analysis. https://www.britannica.com/science/data- analysishttps://discourseanalyzer.com/introduction-to-pragmatics-in- discourse-analysis/
  13. Fernandez,            A.         (2024). https://pop.inquirer.net/365178/eyyy-ka-muna-eyyy-the- context-behind-this-playful-phrase-thats-taking-over-social-media#
  14. Gauker, Christopher (1998). What is a context of utterance? Philosophical Studies 91 (2):149-172.
  15. Gerrard, Y. (2021). What’s in a (pseudo) name? Ethnical conundrums for the principles of anonymization in social media research. Qualitative Research, 21 (5), 686 702. https://doi.org/10.1177/1468794120922070
  16. GLOBALLANGUAGESERVICES(2024). https://www.globallanguageservices.co.uk/what-is-aneologism/#:~:text=Neologisms%20can%20take%20many%20forms,existing%20word%20that%20has%20developed.
  17. Gregorio, J. (2023). The Power of Reels in Social Media Marketing (Infographic). Retrieved from: https://digitalmarketingphilippines.com/the-power-of-reels-in-social-media-marketing-infographic/
  18. Hanna, N; Richards, D. (2019). Speech Act Theory as an Evaluation Tool for Human–Agent Communication. Algorithms 2019, 12(4), 79; https://doi.org/10.3390/a12040079
  19. Hassan, R. H. (2023). Educational Vlogs: A Systematic Review. Sage Open, 13(1). https://doi.org/10.1177/21582440231152403
  20. IvyPanda. (n.d). Neologisms as a Concern in Modern Society Essay. Retrieved from: https://ivypanda.com/essays/neologisms-as-a-concern-in-modern-society/
  21. Jebaselvi, C & Mohanraj, K & Thangamani, A & Kumar, M. (2023). The Impact of Social Media on the Evolution of Language and Communication Trends. Shanlax International Journal of English. 12. 41-44. 10.34293/english.v12i1.6725.
  22. Johnson, R. and Kain, N. (2023). Speech Act Theory | Overview, Types & Pragmatics. Retrievedfromhttps://study.com/academy/lesson/speech-act-theory-definition-pragmatics.html
  23. Kiddie Care (2021). https://www.kiddiecarenurseries.co.uk/the-importance-of-social-interaction
  24. Kortmann, B. (2020). Pragmatics: The study of meaning in context. In: English Linguistics. J.B. Metzler, Stuttgart. https://doi.org/10.1007/978-3-476-05678-8_7
  25. Lim, J. (2024). Eyyy Ka Muna Eyyy: What’s The Story Behind This Trend? https://philnews.ph/2024/07/19/eyyy-ka-muna-eyyy-whats-the-story-behind-this-trend/#google_vignette
  26. Mubarok, Y., Anggraeni, D. N., & Sugiyo, S. (2021). Directive speech acts in the school slogans. Englisia: Journal of Language, Education, and Humanities, 8(2), 148- 160. https://doi.org/10.22373/ej.v8i2.7960
  27. MasterClass (2024). Pragmatics in Linguistics: Definition and Examples. https://www.masterclass.com/articles/pragmatics-in-linguistics-guide
  28. Mazlan, Nurul & Adnan, Wardatul. (2023). Seize the Present Day: Tiktok Entertainment Content and Youth Satisfaction. 18. 104-119.
  29. McLeod, S. (2024). Research Gate. Introducing Discourse Analysis for Qualitative Research. Retrievedhttps://www.researchgate.net/publication/381925598_Introducing_Discourse_Analysis_for_Qualitative_Research
  30. Nikolopoulou, Kassiani (2024). What Is Neologism? | Definition & Examples.
  31. Nordquist, R. (2020). Context in Language.Retrieved from https://www.thoughtco.com/what-is-context-language-1689920
  32. Nordquist, R. (2024). Perlocutionary Act Speech. Retrieved from https://www.thoughtco.com/perlocutionary-act-speech-1691611
  33. Norddquist, R. (2024). What is Relevance Theory in Terms of Communication? Retrieved from https://www.thought.co.com/relevance-theory-communication-1691907
  34. Olson, G. (2024). State Legislature News. https://www.ncsl.org/state-legislatures-news/details/hawaii-declares-shaka-its-official-state-hand-gesture#:~:text=More%20than%20just%20%E2%80%9Chang%20loose,spirit%2C%20love%20and%20local%20pride
  35. Precision (2020). Promoting Trustworthiness in Qualitative Research. https://precisionconsultingblog.com/promoting-trustworthiness-in-qualitative-research/
  36. Pratama, Shadam & Arifin, Riyadh & Widianingsih, Ayang. (2020). The Use of Youtube as a Learning Tool in Teaching Listening Skill. International Journal of Global Operations Research. 1. 123-129. 10.47194/ijgor.v1i3.50.
  37. Qizi, N. R; Sharipovna, J.J; Ismoilovna, E.J (2020). THE FEATURES OF PRAGMATICS AND THE PRAGMATIC ANALYSIS IN CONTEXT. Volume 5. [April 2020] https://eprajournals.com/IJSR/article/2466/download
  38. Quantilope (2024). Transferability and Generalization in Qualitative Research. Retrieved from https://www.quantilope.com/resources/glossary-trustworthiness-in-qualitative-
  39. Research Integrity & Security, (2024). Maintaining Data Confidentiality. Retrieved from https://www.unr.edu/research-integrity/human-research/human-research-protection-policy-manual/410-maintaining-data-confidentiality
  40. Sbisà, Marina, ‘Uptake and Conventionality in Illocution’, Essays on Speech Acts and Other Topics in Pragmatics (Oxford, 2023; online edn, Oxford Academic, 22 June 2023), https://doi.org/10.1093/oso/9780192844125.003.0012, accessed 26 Sept. 2024.
  41. Searle, John R. (1969). Speech acts: An essay in the philosophy of language. Cambridge: Cambridge University Press.
  42. Siegle, D. (2019). UCONN. Research Basics. Retrieved from https://researchbasics.education.uconn.edu/ethics-and-informed-consent/
  43. Shafiq, S. (2023). Nepo baby. Crony capitalism. Blursday. Over 500 new words added to the Dictionary.com  Retrieved from. https://www.usatoday.com/story/news/nation/2023/09/06/dictionary-com-new-words-definitions/70721660007/
  44. Sholihatin, Endang. (2019). AN ANALYSIS OF ILLOCUTIONARY AND PERLOCUTIONARY SPEECH ACT IN DEFAMATION TEXTS. Journal of Languages and Language Teaching. 7. 49. 10.33394/jollt.v7i1.1438.
  45. Vista High Learning, (n.d) New Italian Words and Phrases—2022 Edition.  Retrieved from https://vhlblog.vistahigherlearning.com/new-italian-words-and-phrases.html
  46. Vocabulary.com(n.d). https://www.vocabulary.com/dictionary/catchphrase#:~:text=A%20catchphrase%20is%20a%20memorable,ma
  47. Wilson, D. (2019). Relevance Theory. Oxford Research Encyclopedia of Linguistic. Retrieved from: https://oxforddre.com/linguistics/view/10.1093/acrefore/9780119384655.001.0001/acrefore-9780199384655-e-201
  48. Yule, George. 1996. Pragmatics. Oxford: Oxford University Press.

Tools


Copyright © 2025  KITE Digital Educational Solutions |  Exclusively distributed by CE-Logic