Wen Sern Poh
Papers | 1 | Cites/Paper | 76.00 | Cites/Author/Year | 25.33 |
Potential Citations | 76 | Cites/Author | 25.33 | h-index | 1 |
Year(s) | 1 | Papers/Author | 0.33 | g-index | 1 |
Cites/Year | 76.00 | Authors/Papers | 3.00 | hI,annual | 38.00 |
Papers | 1 | Cites/Paper | 76.00 | Cites/Author/Year | 25.33 |
Potential Citations | 76 | Cites/Author | 25.33 | h-index | 1 |
Year(s) | 1 | Papers/Author | 0.33 | g-index | 1 |
Cites/Year | 76.00 | Authors/Papers | 3.00 | hI,annual | 38.00 |
Article List
The Effect of Influencer Marketing on Consumer Engagement and Brand Loyalty
Ching Yong, Sean Calvin Shin | Gao, Xing | Poh, Wen Sern
Discipline: Marketing